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Privacy Statement of Seramun Diagnostica GmbH
We thank you for your interest in our company. Due to the nature of our business activities, data protection is given top priority by our management.
The internet pages of Seramun Diagnostica GmbH can generally be used without any indication of personal data. However, if a person would like to use special services provided via our website, processing of personal data may become necessary. If the processing of personal data is necessary and there is no statutory basis for such processing, we will generally obtain prior consent of the data subject.
The processing of personal data, such as the name, address, e-mail address or phone number of a data subject will be in accordance with the requirements of the General Data Protection Regulation and the country-specific data protection regulations applicable to Seramun Diagnostica GmbH. By this Privacy Statement, Seramun Diagnostica GmbH would like to inform the public about the nature, scope and purpose of the personal data processed by our company. Furthermore, data subjects will be informed about the rights to which they are entitled.
As the data controller responsible for the processing of personal data, Seramun Diagnostica GmbH has implemented numerous technical and organisational measures in order to ensure the most comprehensive possible protection of the personal data processed via this website. Nevertheless, internet-based data transmissions may in principle involve gaps in security, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to submit personal data to us via alternative means, such as by telephone.
The Privacy Statement of Seramun Diagnostica GmbH is based on the terminology that was used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). It is our aim that our Privacy Statement is easy to read and comprehensible for the general public as well as our clients and business partners. To ensure this, we would first like to explain the terminology used.
In this Privacy Statement and on our website we use, amongst others, the following terms:
a) Personal data
Personal data means any information relating to an identified or identifiable natural person (in the following referred to as „data subject“). An identifiable person is a natural person who can be identified, directly or indirectly, in particular by reference to an identifier, such as a name, identification number, location data, an online identifier or to one or more special factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
b) Data subject
Data subject means any identified or identifiable natural person whose personal data is processed by the data controller.
Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
d) Restriction of processing
Restriction of processing means the marking of stored personal data with the aim of limiting their processing in the future.
Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
Pseudonymisation means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
g) Controller or controller responsible for the processing
Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
Recipient means a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law will not be regarded as recipients.
j) Third party
Third party means a natural or legal person, public authority, agency or body other than the data subject, data controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
Consent of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which they, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to them.
2. Name and address of the controller
The controller in accordance with the General Data Protection Regulation, other data protection legislation applicable in the member states of the European Union and other provisions of a data protection nature is:
3. Name and address of the data protection officer
The data protection officer of the controller is:
PROLIANCE GmbH / www.datenschutzexperte.de
The data subject may, at any time, prevent the setting of cookies by our website by selecting the appropriate setting of the web browser used and may thus object to the setting of cookies permanently. Furthermore, cookies that have already been set, can be deleted at any time via a web browser or other software programs. This is possible in all common web browsers. However, if the data subject deactivates the setting of cookies in the web browser used, they may not be able to use the full functionality of our website.
5. Collection of General Data and Information
The website of Seramun Diagnostica GmbH collects a series of general data and information every time it is called up by a data subject or an automated system. This general data and information is stored in the log files of the server. Data that can be collected include (1) types and versions of the browsers used, (2) the operating system used by the accessing system, (3) the website from which an accessing system is linked to our website (so-called referrer), (4) the sub-websites which are addressed via an accessing system on our website, (5) the date and time of access to the website, (6) an internet protocol address (IP-address), (7) the internet service provider of the accessing system, and (8) any other similar data and information that may be used for hazard prevention in the event of an attack on our information technology systems.
By using this general data and information, Seramun Diagnostica GmbH does not draw any conclusions about the data subject. In fact, this information is needed to (1) deliver the contents of our website correctly, (2) optimise the contents of our website as well as the advertising for it, (3) ensure the permanent functionality of our IT-systems and the technology of our website and (4) provide law enforcement agencies with any information required for prosecution purposes in the event of a cyber attack. Therefore, Seramun Diagnostica GmbH analyses anonymously collected data and information statistically, with the aim of increasing the data protection and data security of our company, and to ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files will be stored separately from all personal data provided by a data subject.
The data subject has the possibility to register on the website of the controller indicating their personal data. Which personal data are transmitted to the controller, is determined by the entry mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for their own purposes. The controller may arrange for the disclosure of personal data to one or more processors, such as a parcel service provider, who will also use personal data exclusively for an internal purpose which is attributable to the controller.
By registering on the website of the controller, the IP-address assigned by the Internet Service Provider (ISP) of the data subject, the date and time of the registration will also be stored. The storage of these data takes account of the fact that this is the only way to prevent abuse of our services and that these data, if necessary, may facilitate the investigation of criminal offences and copyright violations. Therefore, the storage of these data is necessary to secure the controller. These data will not be passed on to third parties unless there is statutory obligation to forward the data or the transfer serves the aim of criminal prosecution.
The registration of the data subject including the voluntary indication of personal data allows the controller to offer the data subject contents or services that may only be offered to registered users due to the nature of the matter.
The data controller will, at any time, provide information upon request to each data subject as to what personal data are stored about the data subject. Furthermore, the controller will correct or delete personal data when requested or indicated by the data subject, provided there are no statutory storage obligations. The Privacy Officer specifically mentioned in this Privacy Statement and all employees of the controller will be available to answer any questions of the data subject that may arise in this context.
7. Routine erasure and blocking of personal data
The controller will process and store the personal data of the data subject only for the time period necessary to achieve the purpose of storage or where provided by the European legislator or by other legislators in laws or regulations to which the controller is subject.
If the purpose of the storage is not applicable or if a time limit stipulated by the European legislator or another competent legislator expires, the corresponding personal data will be routinely blocked or erased in accordance with the legal requirements.
8. Rights of the data subject
a) Right of confirmation
Each data subject has the right granted by the European legislator to obtain from the controller the confirmation as to whether or not personal data concerning the data subject are processed. If a data subject wishes to avail themselves of this right of confirmation, they may, at any time, contact our data protection officer or any employee of the controller.
b) Right of access to information
Each data subject has the right granted by the European legislator to obtain from the controller free information about their personal data stored at any time and a copy of this information. Furthermore, the European legislator grants the data subject access to the following information:
- the purposes of the processing
- the categories of personal data processed
- the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations
- where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
- the existence of the right to request from the controller rectification or erasure of personal data, or restriction of processing of personal data concerning the data subject, or to object to such processing
- the existence of the right to lodge a complaint with a supervisory authority
- where the personal data are not collected from the data subject, any available information as to their source
- the existence of automated decision-making, including profiling, in accordance to Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject.
Furthermore, the data subject has a right to obtain information as to whether personal data are transferred to a third country or to an international organisation. Where this is the case, the data subject has the right to be informed of the appropriate safeguards relating to the transfer.
If a data subject wishes to avail themselves of this right of access, they may, at any time, contact our data protection officer or any other employee of the controller.
c) Right to rectification
Each data subject has the right granted by the European legislator to demand from the controller the immediate rectification of inaccurate personal data concerning the data subject. Taking into account the purposes of the processing, the data subject has the right to have incomplete personal data completed, including by means of providing a supplementary statement.
If a data subject wishes to avail themselves of this right to rectification, they may, at any time, contact our data protection officer or any other employee of the controller.
d) Right to erasure (Right to be forgotten)
Each data subject has the right granted by the European legislator to demand from the controller the immediate erasure of personal data concerning the data subject, where one of the following reasons applies and as long as the processing is not necessary:
- The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
- The data subject withdraws the consent on which the processing is based according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal basis for the processing.
- The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate reasons for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
- The personal data have been unlawfully processed.
- The personal data must be erased for compliance with a legal obligation in accordance with Union or Member State law which the controller is subject to.
- The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by Seramun Diagnostica GmbH, they may, at any time, contact our data protection officer or any other employee of the controller. The data protection officer of Seramun Diagnostica GmbH or another employee will ensure that the erasure request is complied with immediately.
Where Seramun Diagnostica GmbH has made personal data public and is obliged pursuant to Article 17(1) to erase the personal data, the controller, taking account of available technology and the cost of implementation, will take reasonable steps, including technical measures, to inform other controllers processing the personal data that the data subject has requested erasure by such controllers of any links to, or copy or replication of, those personal data, as far as processing is not required. The data protection officer or another employee of Seramun Diagnostica GmbH will arrange the necessary measures in individual cases.
e) Right of restriction of processing
Each data subject has the right granted by the European legislator to demand from the controller restriction of processing where one of the following applies:
- The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
- The processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of their use instead.
- The controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defence of legal claims.
- The data subject has objected to processing pursuant to Article 21(1) of the GDPR and it has not been verified yet whether the legitimate reasons of the controller override those of the data subject.
If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of the processing of personal data stored by Seramun Diagnostica GmbH, they may at any time contact our data protection officer or any other employee of the controller. The data protection officer or another employee will arrange the restriction of the processing.
f) Right to data portability
Each data subject has the right granted by the European legislator, to receive the personal data concerning the data subject, which were provided to a controller, in a structured, commonly used and machine-readable format. They also have the right to transmit those data to another controller without hindrance from the controller to whom the personal data have been communicated, as long as the processing is based on consent pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR, or on a contract pursuant to point (b) of Article 6(1) of the GDPR, and the processing is carried out by automated means, as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
Furthermore, in exercising their right to data portability pursuant to Article 20(1) of the GDPR, the data subject has the right to have personal data transmitted directly from one controller to another, where technically feasible and when doing so does not adversely affect the rights and freedoms of others.
In order to assert the right to data portability, the data subject may at any time contact the data protection officer or any other employee of Seramun Diagnostica GmbH.
g) Right to object
Each data subject has the right granted by the European legislator to object, on grounds relating to their particular situation, at any time, to the processing of personal data concerning the data subject, which is based on point (e) or (f) of Article 6(1) of the GDPR. This also applies to profiling based on these provisions.
Seramun Diagnostica GmbH will no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate reasons for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.
If Seramun Diagnostica GmbH processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data concerning the data subject for such marketing. This also applies to profiling as far as it is related to such direct marketing. If the data subject objects to Seramun Diagnostica GmbH to the processing for direct marketing purposes, Seramun Diagnostica GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right, on grounds relating to their particular situation, to object to the processing of personal data concerning the data subject by Seramun Diagnostica GmbH for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
In order to exercise the right to object, the data subject may contact the data protection officer or any other employee of Seramun Diagnostica GmbH. In addition, the data subject is free in the context of the use of information society services, and notwithstanding Directive 2002/58/EC, to use their right to object by automated means using technical specifications.
h) Automated individual decision-making including profiling
Each data subject has the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning the data subject, or similarly significantly affects them, as long as the decision (1) is not is necessary for entering into, or fulfilment of, a contract between the data subject and the controller, or (2) is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is based on the data subject’s explicit consent.
If the decision (1) is necessary for entering into, or fulfilment of, a contract between the data subject and the controller, or (2) it is based on the data subject’s explicit consent, Seramun Diagnostica GmbH will implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express their point of view and contest the decision.
If the data subject wishes to exercise the rights concerning automated individual decision-making, they may, at any time, contact our data protection officer or any other employee of Seramun Diagnostica GmbH.
i) Right to withdraw privacy consent
Each data subject has the right granted by the European legislator to withdraw their consent to processing their personal data at any time.
If the data subject wishes to exercise the right to withdraw the consent, they may, at any time, contact our data protection officer or any other employee of the controller.
9. Data protection for applications and application procedures
The data controller will collect and process the personal data of applicants for the purpose of handling the application procedure. The processing may also be carried out electronically. This is the case, in particular, if an applicant submits corresponding application documents by electronic means, e.g. by e-mail. If the controller concludes an employment contract with an applicant, the submitted data will be stored for the purpose of processing the employment relationship in compliance with legal requirements. If no employment contract is concluded with the applicant by the controller, the application documents will be automatically erased six months after notification of the refusal decision, unless other legitimate interests of the controller are opposed to the erasure. Other legitimate interest in this relation is, e.g. a burden of proof in a procedure under the General Equal Treatment Act (AGG).
10. Data protection provisions for the application and use of Google Analytics (with anonymisation function)
On this website, the controller has integrated the component of Google Analytics (with the anonymiser function). Google Analytics is a web analytics service. Web analytics is the collection, gathering, and analysis of data about the behaviour of visitors to websites. A web analytics service collects, among others, data about the website from which a person has been linked (the so-called referrer), which sub-pages were visited, or how often and for what duration a sub-page was viewed. Web analytics is mainly used for the optimisation of a website and in order to carry out a cost-benefit analysis of internet advertising.
The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States of America.
For the web analytics through Google Analytics the controller uses the application “_gat. _anonymizeIp”. By means of this application, the IP-address of the internet connection of the data subject is abridged by Google and anonymised when accessing our websites from a Member State of the European Union or another Contracting State to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyse the traffic on our website. Google uses the collected data and information, among others, to evaluate the use of our website and to provide online reports, which show the activities on our websites, and to provide other services concerning the use of our website for us.
Google Analytics places a cookie on the information technology system of the data subject. The definition of cookies is explained above. The setting of the cookie allows Google to analyse the use of our website. With each call-up to one of the individual pages of this website, which is operated by the controller and into which a Google Analytics component was integrated, the internet browser on the information technology system of the data subject will automatically submit data to Google through the Google Analytics component for the purpose of online advertising. During the course of this technical procedure, Google gains knowledge of personal information, such as the IP- address of the data subject, which serves Google, among others, to trace the origin of visitors and clicks, and subsequently create commission settlements.
The cookie is used to store personal information, such as the access time, the location from which the access was made, and the frequency of visits to our website by the data subject. With each visit to our website, such personal data, including the IP-address of the internet access used by the data subject, will be transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass these personal data collected through the technical procedure to third parties.
The data subject may, as stated above, prevent the placing of cookies through our website at any time by selecting the appropriate setting of the web browser used and may thus permanently object to the placing of cookies. Such a setting of the internet browser used would also prevent Google Analytics from placing a cookie on the information technology system of the data subject. In addition, cookies already in use by Google Analytics may be deleted at any time via a web browser or other software programs.
Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/ and under http://www.google.com/analytics/terms/us.html. Google Analytics is further explained under the link https://www.google.com/analytics/.
11. Data protection provisions for the application and use of Google-AdWords
On this website, the controller has integrated Google AdWords. Google AdWords is a service for internet advertising that allows the advertiser to place ads in Google search engine results and the Google advertising network. Google AdWords allows an advertiser to pre-define specific keywords by means of which an ad on Google’s search results is only displayed, when the user uses the search engine to retrieve a keyword-relevant search result. In the Google Advertising Network, the ads are distributed on relevant web pages using an automatic algorithm and taking into account the previously defined keywords.
The operating company of Google AdWords is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States of America.
The purpose of Google AdWords is the promotion of our website by the inclusion of relevant advertising on the websites of third parties and in the search engine results of the search engine Google and the display of third-party advertising on our website.
If a data subject reaches our website via a Google ad, a so-called conversion cookie is filed on the information technology system of the data subject through Google. The definition of cookies is explained above. A conversion cookie loses its validity after 30 days and is not used to identify the data subject. As long as the cookie has not expired, the conversion cookie is used to check whether certain sub-pages, e.g. the shopping cart of an online shop system, were called up on our website. Through the conversion cookie, both Google and the controller can understand whether a data subject who has reached our website via an AdWords ad has generated sales, that is, has made or cancelled a purchase of goods.
The data and information collected through the use of the conversion cookie is used by Google to create visit statistics for our website. These visit statistics are, in turn, used by us in order to determine the total number of users who have been transferred to us through AdWords ads and thus, to ascertain the success or failure of each AdWords ad and to optimise our AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.
The conversion cookie is used to store personal information, such as the internet pages visited by the data subject. Every time our internet pages are visited, personal data, including the IP-address of the internet access used by the data subject, are transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass on these personal data collected through the technical procedure to third parties.
The data subject may, at any time, prevent the placing of cookies by our website, as stated above, by means of a corresponding setting of the internet browser used and thus, permanently object to the placing of cookies. Such a setting of the internet browser used would also prevent Google from placing a conversion cookie on the information technology system of the data subject. In addition, a cookie placed by Google AdWords may be deleted at any time via the internet browser or other software programs.
The data subject has the possibility of objecting to the interest-based advertisement of Google. Therefore, the data subject needs to access the link www.google.de/settings/ads and make the desired settings from each of the browsers in use.
Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/.
12. Data protection provisions for the use of YouTube
On this website, the controller has integrated components of YouTube. YouTube is an internet video portal that enables video publishers to post video clips free of charge and other users to view, review and comment on them, also free of charge. YouTube allows the publication of all kinds of videos, so that both complete movies and TV broadcasts, as well as music videos, trailers, and videos made by users can be retrieved via the internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, United States of America. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States of America.
With each visit to one of the individual pages of this website, which is operated by the controller and on which a YouTube component (YouTube video) was integrated, the internet browser on the information technology system of the data subject is automatically prompted to download a display of the corresponding YouTube component. Further information about YouTube may be obtained under https://www.youtube.com/yt/about/en/. During the course of this technical procedure, YouTube and Google gain knowledge of the specific sub-page of our website that was visited by the data subject.
If the data subject is simultaneously logged in on YouTube, YouTube recognises which specific sub-page of our internet site was visited by the data subject each time a sub-page that contains a YouTube video is called up. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.
Through the YouTube component, YouTube and Google receive information that the data subject has visited our website, if the data subject is simultaneously logged in on YouTube at the time they visit our website; this happens regardless of whether the person clicks on a YouTube video or not. If such a transmission of this information to YouTube and Google is not desired by the data subject, the delivery may be prevented if the data subject logs off from their own YouTube account before calling up our website.
YouTube’s data protection provisions, available at https://www.google.com/intl/en/policies/privacy/, provide information about the collection, processing and use of personal data by YouTube and Google.
13. Use of the web analysis software Matomo
On this website, data is collected and stored using the web analytics service software Matomo (www.matomo.org), a service of the provider InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand, ("Matomo") in accordance with Art. 6 para. 1 lit. a DSGVO on the basis of the consent given by you for the statistical analysis of user behavior for optimization and marketing purposes. Pseudonymized user profiles can be created and evaluated from this data for the same purpose. Cookies can be used for this purpose. Cookies are small text files that are stored locally in the cache of the site visitor's Internet browser. Among other things, the cookies enable the recognition of the Internet browser. The data collected using Matomo technology (including your pseudonymized IP address) is processed on our servers.
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. Deletion of data at user and event level linked to cookies, user IDs (e.g. User ID) and advertising IDs (e.g. DoubleClick cookies, Android advertising ID, IDFA [Apple identifier for advertisers]) takes place after 6 weeks at the latest.
The information generated by the cookie in the pseudonymous user profile is not used to personally identify the visitor to this website and is not merged with personal data about the bearer of the pseudonym. If you do not agree to the storage and analysis of this data from your visit, then you can revoke your consent to the storage and use at any time by clicking on the mouse below. In this case, a so-called opt-out cookie will be stored in your browser, with the result that Matomo will not collect any session data. Please note that the complete deletion of your cookies means that the opt-out cookie is also deleted and may have to be reactivated by you.